Kalamazoo, MI – Technology leader SPARK Business Works is proud to announce that it has been recognized as one of the 2024 Best and Brightest Companies to Work For in the Nation. Only companies that distinguish themselves as having the most innovative business acumen and human resource practices can be bestowed this honor. With a ten-to-one ratio in the program, winning companies are considered truly innovative in their cultures and employee engagement.
Since 2017, SPARK has grown from four employees to 43 and has served over 300 clients by providing custom software development and digital marketing services. The SPARK team is driven by their BOLT core values to foster meaningful and impactful relationships when collaborating with each other and clients.
“Our business isn’t composed of products, supplies, or equipment. Our greatest asset is our people,” explained Robert Armbrister, President and CEO of SPARK. “From day one, we have consistently invested in our people and culture. It is our primary reason for success. We have worked hard to be the ‘Best and Brightest’ and are honored to be recognized.”
An independent research firm evaluated the winning companies, reviewing several key metrics compared to other nationally recognized winners. The categories on which applicants were assessed include Compensation, Benefits, and Employee Solutions; Creative Wellness and Wellbeing Solutions; Employee Enrichment, Engagement, and Retention; Employee Education and Development; Recruitment and Selection; Employee Achievement and Recognition; Communication and Shared Vision; Diversity, Equity, and Inclusion; Work-Life Blend; Community Initiatives and Corporate Responsibility; and Leadership, Strategy, and Company Performance.
“It sounds cliche, but SPARK truly puts our employees at the forefront of everything we do,” expressed Amber Wustman, Director of People Operations of SPARK. “Without our team, we wouldn’t have an organization, so we always prioritize initiatives that ensure their time with us is exceptional.”
“Jennifer Kluge, President and CEO of NABR and the Best & Brightest Programs, highlighted that these companies have prioritized making a significant impact on their culture. With a focus on their employees as the top priority, this powerful community of the nation’s elite leaders have gained a competitive edge.”
See the full list of 2024 winners here.
About SPARK Business Works
SPARK provides custom software development and digital marketing services that move your business forward. We partner with our clients to build and execute practical strategies that increase efficiency and deliver ROI.
About the National Association for Business Resources’ Best and Brightest Programs
The National Association for Business Resources offers an array of recognition programs that celebrate excellence in various aspects of business, including workplace culture, wellness initiatives, and leadership. These programs include the Best and Brightest Companies to Work For, Best and Brightest in Wellness, Best and Brightest CEOs and Leadership Teams which are presented in several markets that include Atlanta, Charlotte, Chicago, Dallas/Fort Worth, Denver, Detroit, Houston, Milwaukee, Nashville, New England, New York, Northern California, Pacific Northwest, Southern California, South Florida, West Michigan and Nationally. Nominations are now being accepted for all programs. Visit https://nationalbiz.org/ to obtain an application.
For media inquiries, please contact Jill Hufford at jillian.hufford@sparkbusinessworks.com.
