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    Stay in the Race: The Importance of a Consistent Digital Marketing Plan

    We know that when times are tough, forgoing marketing is common. But the reality is that pausing marketing to save money does more harm than good. A continuous digital marketing plan is crucial for business success. The digital landscape is dynamic, and consumer behavior evolves rapidly, so consistent marketing efforts allow businesses to adapt and […]

    • Digital Marketing
    • Web Design

    10 Factors That Affect Web Design Cost

    A well-crafted website is the linchpin of any successful online presence. It’s the virtual storefront that greets potential customers and the platform that keeps them engaged. Yet, the question of web design costs often looms large. Web design costs vary significantly, leaving many wondering what drives these disparities. In this blog, we’ll delve into the […]

    • Digital Marketing
    • Web Design

    SERP Ranking 101: Your Roadmap to SEO Success

    Welcome to SERP Ranking 101, a comprehensive guide that delves deep into the intricacies of Search Engine Results Pages (SERPs) nad how to harness their power to your advantage.

    • Digital Marketing

    How Custom Software is Powering Michigan’s Community Scholarship Program

    Since its start in 2006, The Kalamazoo Promise offers place-based scholarships for Kalamazoo, MI students that cover up to 100% of tuition and fees for

    • Custom Software
    • Dashboards and Reporting
    • Mobile Apps

    Lesson Learned: How Stakeholder-Aligned Software Projects Can Still Fail (and How to Prevent It)

    SPARK CEO Bob Armbrister shares how a project experience went wrong and how build feedback loops can ensure stakeholder-aligned software projects.

    • Custom Software
    • Dashboards and Reporting
    • Mobile Apps

    Listen: Implementing Technology in Construction

    Construction companies often face problems implementing technology. Listen to this podcast for how to face these challenges head and evolve with new technology.

    • Custom Software
    • Dashboards and Reporting
    • Mobile Apps

    Michigan Manufacturer Turns to Custom Dashboards And Reporting on Shop Floor to Improve Performance

    Michigan manufacturer DeWys went through am ERP system change. When off-the-shelf software didn’t meet all their needs, they turned to a custom dashboard.

    • Custom Software
    • Dashboards and Reporting
    • SPARK News

    Listen: How to Build Software Roadmaps in Construction

    Listen to SPARK’s CEO Bob Armbrister on his latest podcast appearance with Building Scale as they discuss how to build a construction software roadmap that amplifies your competitive advantage.

    • Custom Software

    COVID-19 and Your Business: How to Adapt For the Future

    COVID-19 has impacted businesses around the world. Check out these strategies for adapting your business in 2022.

    • Digital Marketing

    The Power of Google (And Its Impact on Your Website)

    Google has the power to impact your brand’s online presence, as well as your bottom line. Here’s what you need to know.

    • Digital Marketing
    • Web Design

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