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Case Studies

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Hounds and Co.

Based in Portage, Michigan, local health-focused pet supplies store Hounds and Co. partnered with SPARK Business Works to launch a new brand and website, while staying committed to its mission and values. 

Oliver Packaging and Equipment

Based in Grand Rapids, Michigan, food packaging manufacturer Oliver worked with SPARK to overhaul their outdated website into an intuitive site with easy navigation.

Criterion Contracting

A commercial construction subcontractor, Criterion Contracting worked with SPARK to launch their company’s first website to showcase their diverse portfolio and wide range of solutions and services.

Volleman’s Family Farm

In 2020, the Volleman’s Family Farm began producing their own glass-bottled milk products that feature unique flavors. Within 18 months, they grew to delivering to over 450+ stores across Texas. They turned to SPARK to automate their delivery operations by turning their paper-based ticket system into a custom mobile app and backend portal.

Bailey-Harris Construction

A leading provider of construction services, Bailey-Harris Construction worked with SPARK to integrate two of their most important financial systems, Procore and ComputerEase, to help save their Project Managers time and effort. 

Kalamazoo Promise

Since its start in 2006, The Kalamazoo Promise offers place-based scholarships for Kalamazoo, MI students that cover up to 100% of tuition and fees for eligible Michigan institutions, apprenticeships, trade programs, community colleges, universities, and more. They turned to local partner SPARK to create a custom portal to support their student outreach and to facilitate a smoother online scholarship application process.

ITI Manufacturing

For over 50 years, ITI Manufacturing has helped U.S. companies grow their business through global manufacturing. Since 2017, ITI has partnered with SPARK to manage its digital marketing and lead generation strategy from branding to redesigning its website and increasing its organic traffic through SEO.

DeWys Manufacturing

With a mission of “leveraging technology, talent, and innovation to deliver quality outcomes for our customers every day,” DeWys Manufacturing has the lean mindset ingrained in their culture. And as a new way to innovate, DeWys partnered with SPARK to build a custom dashboard to display labor performance metrics right on the shop floor. With data at their fingertips, their operators can take initiative when planning production and improve their performance.

  • Custom Software
  • Dashboards and Reporting

Mall City Mechanical

On a mission to become the “most sought after mechanical contractor in the Midwest,” MCM has doubled in size over the past few years. But, they began to feel the weight of their outdated, manual processes. Instead of using a typical software vendor, the owners of MCM partnered with SPARK to design and build a strategic custom management platform that would help them streamline operations. The result is a mobile app that even the toughest field crew has readily adopted.

  • Custom Software
  • Mobile Apps


A venture-backed startup called on SPARK to build a domain registrar platform from the ground up, including a new brand identity and site design. To compete in a global industry, they wanted a fresh and easy user experience that allowed people to search, purchase, and manage domains in a single location. The platform had to be simple enough for anyone to use, even if they weren't tech-savvy.

  • Custom Software
  • UX/UI Design

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