SPARK Business Works has been named as a 2025 West Michigan Best and Brightest Award Winner.
We know that when times are tough, forgoing marketing is common. But the reality is that pausing marketing to save money does more harm than good. A continuous digital marketing plan is crucial for business success. The digital landscape is dynamic, and consumer behavior evolves rapidly, so consistent marketing efforts allow businesses to adapt and […]
SPARK Business Works has acquired Business Builders Marketing, a full-service digital marketing agency based in Bloomington, IL.
If you haven’t updated your website in a while, check these 8 critical areas to see if you’re falling behind.
SPARK Business Works has acquired Business Builders Marketing, a full-service digital marketing agency based in Bloomington, IL.
Learn how web accessibility standards create an inclusive online environment where everyone can access infor and interact with digital content without barriers.
See how leading businesses in Michigan are turning to SPARK to develop custom web applications that grow their business.
Before you starting writing code for a new software product, learn how to use prototypes to test, validate, and iterate on different designs and features.
Learn how to create a brand style guide that provides a roadmap to your stakeholders and ensures consistency across every custom touchpoint with your brand.
We know that when times are tough, forgoing marketing is common. But the reality is that pausing marketing to save money does more harm than
If you haven’t updated your website in a while, check these 8 critical areas to see if you’re falling behind.
Before you starting writing code for a new software product, learn how to use prototypes to test, validate, and iterate on different designs and features.
Learn how SPARK goes from a ballpark estimate to an accurate cost estimate for your custom software development project.
A client recently came to me and said, “We have this legacy software we built. We have an individual running it and they’re nearing retirement
Welcome to SERP Ranking 101, a comprehensive guide that delves deep into the intricacies of Search Engine Results Pages (SERPs) nad how to harness their power to your advantage.
You might want to go with the lowest upfront cost. But is that the right thing to do? Learn how to compare off-the-shelf and custom software costs and make the right decision.
See how you can turn manual, chaotic process into automated, smooth workflows that increase efficiency and productivity, while growing your business.
Construction scheduling software can help you put the right people, equipment, and materials at the right site at the right time. But how do you choose?
SPARK provides custom software and digital marketing services that move your business forward. Contact us today to get started!
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