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Write About

An EdTech startup was on a mission to disrupt K-12 schools by improving student engagement with writing. Write About chose SPARK to design and develop a SaaS platform that could be used in thousands of classrooms simultaneously, meeting the needs students, teachers, and school administrators.
Write About feature blog image - custom website design
Project Breakdown

SPARK Brings SaaS Startup Vision to Life (and to Scale)

The Challenge

SPARK needed to build a back-end infrastructure that could scale quickly and affordably, supported by a front-end experience used easily across a wide range of devices and use cases.

Write About cover image
Project size
  • Large
  • Dedicated Team
Timeline
  • 18 – 24 Months
Size of Team
  • 1 PM, 1 UX Designer
  • 1 Systems Analyst
  • 3 Developer
KPIs
  • From 0 to 200,000+ Users

  • and Increased MRR

The Solution

Launched WriteAbout.com as a minimally-viable product, gaining traction, user feedback and revenue immediately. Scaled to 200,000+ users and selected as the “#1 Edtech Tool to Try” over products from Google and Amazon.
  • Automated Onboarding, Knowledgebase, Community, and Support
  • Custom user rostering, self-enrollment, and Google SSO
  • User-generated curriculum content and social features generate organic growth
  • Granular filtering and privacy permissions at the individual user level managed by teachers or school admin
Write About posters
Services provided
Technology used
Client Review
“SPARK took us from proof-of-concept to designs to full launch in 3 months. The process is transparent with clear timelines and you get tangible results for exactly the budget you set. We started getting traction right away and have since scaled up with features, distribution, performance, and revenue!”
Write About logo
B. Wilson
Founder

Contact SPARK today to see how we can help! We've launched hundreds of projects across dozens of industries.

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