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ITI Manufacturing

For over 50 years, ITI Manufacturing has helped U.S. companies grow their business through global manufacturing. Since 2017, ITI has partnered with SPARK to manage its digital marketing and lead generation strategy from branding to redesigning its website and increasing its organic traffic through SEO.
Project Breakdown

ITI Revamps Marketing Strategy to Align With New Business Model

The Challenge

Since 2020, U.S. businesses manufacturing overseas have faced unprecedented issues brought on by the pandemic and geopolitical uncertainty. To help its clients overcome these complex challenges, ITI Manufacturing evolved its service offerings to enable supply chain visibility, predictability, and accountability through turnkey solutions.

ITI turned to SPARK to help redesign its website, content, and email marketing to align with its new business model and brand identity. 

ITI Manufacturing Web Redesign - SPARK
Project Breakdown
  • Medium
  • Web Design & Digital Marketing
Timeline
  • Ongoing Partnership
Size of Team
  • 1 Account Manager
  • 1 Developer
  • 1 Designer
  • 1 Content Lead
KPIs
  • Increase SEO performance

  • Increase organic traffic

  • Increase lead generation

The Solution

ITI and SPARK worked closely together to revamp ITI’s online presence and to position them as an industry leader. SPARK’s team delivered a fresh website with new designs, messaging, and marketing videos.

Once the new website and branding were launched, SPARK continues to help ITI execute a multi-faceted digital marketing strategy that focuses on lead generation through content marketing, social media, and email automation to engage its target audience.

ITI Web Page Example - SPARK Case Study
Services provided
Technology used
Client Review
“Over the years, SPARK has developed a sophisticated marketing program utilizing print media, online advertising, and a suite of prospect-tracking tools. They help us create messaging and develop campaigns, and they report on progress of all marketing initiatives quarterly. We look forward to continued growth with SPARK."
Josh Robinson ITI Manufacutring
Josh Robinson
CEO, ITI Manufacturing

Contact SPARK today to see how we can help! We've launched hundreds of projects across dozens of industries.

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