We know that when times are tough, forgoing marketing is common. But the reality is that pausing marketing to save money does more harm than good. A continuous digital marketing plan is crucial for business success. The digital landscape is dynamic, and consumer behavior evolves rapidly, so consistent marketing efforts allow businesses to adapt and […]
A well-crafted website is the linchpin of any successful online presence. It’s the virtual storefront that greets potential customers and the platform that keeps them engaged. Yet, the question of web design costs often looms large. Web design costs vary significantly, leaving many wondering what drives these disparities. In this blog, we’ll delve into the […]
Welcome to SERP Ranking 101, a comprehensive guide that delves deep into the intricacies of Search Engine Results Pages (SERPs) nad how to harness their power to your advantage.
Since its start in 2006, The Kalamazoo Promise offers place-based scholarships for Kalamazoo, MI students that cover up to 100% of tuition and fees for
SPARK CEO Bob Armbrister shares how a project experience went wrong and how build feedback loops can ensure stakeholder-aligned software projects.
Construction companies often face problems implementing technology. Listen to this podcast for how to face these challenges head and evolve with new technology.
Michigan manufacturer DeWys went through am ERP system change. When off-the-shelf software didn’t meet all their needs, they turned to a custom dashboard.
Listen to SPARK’s CEO Bob Armbrister on his latest podcast appearance with Building Scale as they discuss how to build a construction software roadmap that amplifies your competitive advantage.
COVID-19 has impacted businesses around the world. Check out these strategies for adapting your business in 2022.
Does your business need a mobile app? Learn the main advantages of building an app to help grow your business.
Don’t overlook the importance of the role of an internal champion guiding your team through a successful software project.
Got an idea for a new software? Follow our easy steps to turn your idea into successful custom software that transforms your business.
Your crew and teams are ready to use mobile apps out in the field. Learn how you can digitize field data collection to transform your daily operations.
Learn why and how to modernize your IT infrastructure before undergoing a digital transformation. It’ll set your business up for a smoother project.
SPARK Business Works was named to Michigan 50 Companies to Watch for 2021 by Michigan Celebrates Small Business. Learn more about our business growth.
There are many misconceptions about building custom business software. Learn why they’re no longer true, and what this means for your company.
Learn how you can use construction estimating software to automatically generate bids, so you can win more jobs, stay profitable, and grow.
Before you invest in a new piece of software, use our ROI estimating tools and worksheet to calculate your return to feel confident in your decision.
SPARK provides custom software and digital marketing services that move your business forward. Contact us today to get started!
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