Project Breakdown
SPARK Builds Global Brand Awareness for Leading Manufacturer
The Challenge
MSI Pipe Protection produces the most extensive range of thread protectors on the market, under the strictest and high-quality manufacturing standards in the industry. However, they needed help in finding the most effective ways to target and communicate with their audience online.
Since 2011, SPARK has continually evolved MSI’s marketing and branding materials to help them connect with customers and stand out from the competition.
Project Breakdown
- Medium
- Web Design & Digital Marketing
Timeline
- Ongoing Partnership
Size of Team
- 1 Account Manager
- 1 Developer
- 1 Designer
- 1 Content Lead
KPIs
Increase SEO Performance
Increase Organic Traffic
Increase Lead Generation
The Solution
Over the last decade, the SPARK team has managed a comprehensive digital marketing strategy for MSI, which has included multiple redesigns and rebuilds of its website. SPARK continues to manage MSI’s content and SEO strategy, resulting in nearly 150 page-1 keywords, over one million annual website impressions, and over 250 blog articles.
These efforts have helped establish MSI as a sought-after thought leader in the oil and gas industry.
Services provided
- Web design
- Brand & Messaging
- SEO
- Paid Advertising
- Print Mareting
- VIDEO MARKETING
Technology used
- WordPress
- Geotargeting Ads
Client Review
